As a Las Vegas local with almost 28 years of service to the real estate community as a Listing Agent. I’ve learned that a strong listing presentation is key to attracting the right buyers. It’s not just about putting a home online, it’s about making sure it stands out in a crowded market.

Equipped with the right tools and strategies, your home can generate real interest and online traffic. Here’s how my team and I create that momentum and help your property shine from day one.

Zillow Showcase

Zillow remains as one of the top platforms where buyers begin their home search. As a Zillow Premier agent, I make sure your listing is professionally optimized with strong photos, compelling descriptions, and accurate details that highlight the features of your home. Our team closely collaborates with Zillow via their Zillow Showcase package. Zillow Showcase is a premium marketing package offered by Zillow that helps guarantee upwards of 75% increased online visibility to your listing. 

Zillow Showcase is an impressive marketing tool with a lot of features that highlight your home. Prospective buyers get access to 3D home Interactive floor plans which help them view your home even in remote conditions. This helps boost online engagement up to 81%, a vast difference when compared to non-Showcase listings posted on Zillow. Zillow Showcase is also powered by AI, which allows for immersive visuals and innovative designs, and higher visibility via amplified exposure in personalized searches.

You are also provided with a dedicated Re-target email alerts to Zillow’s customer database that help drive traffic towards your listing. Buyers who want to experience a first-hand feel of the home, but are restricted by their schedules, can use their Apple Vision Pro™ devices to preview the home through the Zillow Immerse™ app. Your home’s online profile is also designed with a captivating new display on the Zillow website to allow it to stand out amongst other similar non-Showcase listings. Interested buyers are also a click away via a direct Contact button on the website that connects them instantly with me.

In addition to posting your home, my experience allows me to provide a detailed market analysis so you can price it right from the start. The right price is vital, especially in a competitive market. A well-researched price helps draw more views and serious offers which sets you up for a smoother sale.

Highlight What Makes You Stand Out

Every property has something that makes it stand out from the others, this is very essential, especially during periods with a competitive market scene. My Marketing team has the right tools showcasing those key features. Whether it’s a custom kitchen, upgraded outdoor & indoor finishes, or a great neighborhood location like featured parks & schools, we make sure those highlights are front and center in your listing. We also utilize top of the line professional photography & videography to make sure it is crazy appealing to the online shoppers! 

With over 15 years of experience in professional home staging and light renovations, I help sellers enhance their property’s appeal before it ever hits the market. These small changes can make a big difference in attracting more interest and increasing your home’s value.

Tailor-Made Marketing

We don’t take a one-size-fits-all approach. Instead, we build a marketing plan and roadmap that is centered around your property’s strengths. On top of the  professional Ad copy, 3-D MatterPort photography & video tours, we utilize  customized “Just Listed & Open House” Email blast Announcements direct to your neighborhood inbox. These E-blasts also extend to our entire Sphere of past clients, guaranteeing an expanded reach of potential buyers through my extensive network built up over 28 years.

My team also specializes in constructing custom community and listing blogs on my website. Each listing blog is carefully curated to highlight your home via professional ad copies & photography, plus community highlights and 3D matterport photography of the home. The community blogs are equipped with accurate and current information about the community of your home, including information on schools, nearby recreational activities, and even local restaurants and shopping centers. These blogs are regularly updated to ensure only the latest information is presented. This helps direct the right buyers towards your listing, and highlight the community’s location. These marketing materials are all designed to capture buyers’ attention quickly.

To further expand your listing’s reach, we use targeted community flyers & mailed postcards, and social media ads that get your home in front of the right audience. Our professional subscription to HOMES.com partnership uses effective Re-target advertising technology. Our multi-channel strategy drives traffic from multiple directions, greatly enhancing visibility and engagement.

Trust and Transparency

Clear communication is key to a smooth selling experience. From the first meeting to the final sale, we provide straightforward advice, honest feedback, and a clear plan you can rely on.

You’ll always have direct access to me throughout the entire process. My goal is to make sure you feel informed, supported, and confident every step of the way.

Ready to get started?

Give me a call or send me a message to see how we can help your home stand out and attract the attention it deserves.

Dulcie Crawford is a native Nevadan, born and raised in Las Vegas. Dulcie is a Community Expert & stays current with updates on market trends & market conditions.  A senior Realtor with Signature Real Estate Group, she has sold over 1,300 homes since 1998. You are assured an exceptional experience when buying or selling Real Estate with The Dulcie Crawford Group.